People & Partnerships

  • • Chrysalis Consulting is led by Jyoti Shiralee an experienced marketer, professional and a business leader with a consistent track record in building emerging and mature businesses, having served in both consulting and executive management positions with Abbott, Wockhardt, Zydus Wellness, Dabur India and CII ( Confederation of Indian Industry)

  • • She brings to the table a strong history of turning around and transforming fledgling businesses to positions of market dominance and leadership, building and repositioning brands through strategic marketing interventions & leveraging new growth opportunities

  • • She has pioneered & shaped the creation of non- existent and nascent categories that have changed lifestyles and habits and redefined markets – by creating new consumption opportunities and brands which are 500 crore plus and market leaders in their categories

  • • Consulting Focus: Identifying of key disrupters reshaping businesses; Strategic Innovation projects, Go-to-Mkt Strategies, improving Supply Chain efficiencies through Digitalisation, Communication & Messaging; Aligning strategy with Program execution; Corporate/Brand Identity building

Partnerships and Alliances

  • We help SME clients in identifying and choosing the right partners and vendors for your business in areas like CRM, Tech Support Services like cloud computing, investors, SME finance support services, digital marketing specialists, ESG experts , IPO services, Market research firms and VCs/PE

Sector Focus




SME / StartUps


Health and wellness


Consumer Goods


Manufacturing Equipment


Textile and Apparel


Lifesciences


Construction


Social Impact & ESG